The feedback on the Exclusive Program Video has been fantastic.  Thanks for your comments everyone.  The reps have sold more than a dozen Exclusive Program niches topics at LifeTips since the launch just a few weeks ago-- remember it's offered first to existing exclusive sponsors and then to only one client in each niche topic-- first-come, first-served.  So thanks for you support and the opportunity to show you how this program offers just what we think every company needs to be successful online. 

I'm off to San Jose for the SES show soon.  And look forward to a private tour of the Google Plex which I'll update everyone on when I return.  And it looks like more than a dozen clients and prospects clients will join us in the Limo ride we're sprting out to the Google Plex for the Google Dance--should be good fun.  Back with a report.

Anyone in the Boston area looking for a paid editorial internship? If so, I want your resume. In the coming weeks, LifeTips will be hiring two interns for the fall semester. For a detailed description of the position, check out our Craigslist posting.

And if you’re looking for paid freelance writing gigs, you know you came to the right spot. Next week we’ll be looking for writers in the following topics:

·         Luxury furnished apartments

·         Bachelorette parties

·         Car insurance

·         Pressure washers

·         Bras (now that's hot!)

If you’re looking for a paid writing assignment, this is the place to find one! Next week we’ll be assigning projects on these topics:

·         Hair transplantation

·         Office furniture and office design

·         RVing

·         Freelance talent

·         Bachelorette parties

·         Massage therapy

Hi Everybody! In her most recent blog post, Carolyn mentioned that there were a few new hires in the production department here at Lifetips. Well, to all of you faithful Lifetips blog readers, I happen to be one of them and I just wanted to quickly introduce myself to you all. My name is Jesse DaCosta and I was just recently hired as the SEO Specialist at Lifetips. I've actually been here for three weeks now today (time flies!), learning the ropes and getting myself acclimated to everything that goes on here and my role within it.

I'm extremely excited to be here and to share my experience in the SEO / SEM world with them, and with all of you. I'll be sharing my thoughts and experiences on SEO (along with all things Web Marketing like analytics and such) here and hope that you, our readers, will share your knowledge and comments as well. Nothing beats a good, solid discussion, especially in the SEO world where everything changes so fast and everyone has their own tactics and techniques.

So stay tuned.........!!

Ever have trouble thinking of a name for a pet? Or a baby? Then I’m sorry, this might not be the project for you. We need a writer full of ideas on what to name pets and babies. From the traditional to the absurd, we want it all. We also have projects available related to gourmet teas, crock pot cooking, home & family, and staffing. I also need a web-marketing SEO writer to write some punchy tips for a demanding yet rewarding project. Email me for details if you’re interested.

LifeTips had record sales in July, and the sales team is gearing up for three trade shows in the month of August. The production department, thanks to a few new great hires, is ready for the challenge!

Many, many thanks to Bobby Pellegrino and Abbie Ruzicka, our two summer interns from BU. They were two enthusiastic, hard workers who brightened the office with their youth, personality and sense of humor. Best of luck as you start what I’m sure will be positively successful careers.

We sent our first LifeTips Special Delivery Email Blast out this week.  When I say first, I mean first-- We had never sent any "group" email to prospect clients or clients. We contracted Exact Target services and technology platform.  We announced our new toolset Word Vision and upcoming Trade Show booth numbers.  So far, so good.  We're working hard to create "value" that help make business life better.

As a LifeTips writer, you may have noticed that the editors generally assign two different types of projects: the Tip & Advice Center (TAC) and the tip site sponsorship. Like twin sisters, these projects look identical. But fail to recognize their nuances and you’ll have snotty-nosed temper tantrums (from your editor).   

TACs are 100 tips in length. A TAC lives on the client’s website, usually in a section apart from the rest of the website’s main content in its own space, sometimes simply labeled “Knowledge Center.” Fifty of the 100 tips feature client keywords that link to other interior pages on the website, strengthening the SEO value of those pages. The client commands the style, tone, and language restrictions of the tips that will appear in knowledge center, and every one of the 100 tips must be approved by the client.

Like the TAC, a tip site sponsorship is 100 tips; the similarities end there. These 100 tips will live on a specific niche section of LifeTips.com, such as Gardening.LifeTips.com. The main editorial difference between the TAC and the tip site sponsorship is that the client has control over only 30 tips which contain keyword phrases that link back to the client’s website landing pages. These 30 tips must reflect the tone and style of the client’s choosing; the other 70 belong to LifeTips.com, are not linked, and dually serve as 1) enlightenment for our curious browsers and 2) SEO support for the linked tips.

The main thing to remember is to treat the tip site sponsorship a little bit differently than you’re used to with a TAC: thirty tips to the client’s specifications, the rest informational, without any mention of the client or product/service plug. Get this right and your editor will give you a cookie.

Check out these exciting topics we’ll be assigning to writers in the next two weeks:

·         Freelance talent

·         Printing

·         RVing

·         How to find people online

·         Coupons

·         Medicare and nursing home coverage

·         Wine storage

·         DNA

·         Identity theft

·         Credit reporting

·         Magic

·         Missouri real estate

Thank you to all the writers who joined me and Mandy for yesterday’s writer’s call! We had a great discussion about our new exclusive long-term programs, keyword usage, writer photos, and the radio show. We also mentioned in our call that the summer slump at LifeTips is over. We’ve been brainstorming new projects with clients every day this week—which means your job board is going to be bursting with listings over the coming days and weeks. Take a look at what we have on the horizon:

·         Massage therapy and scented oils
·         Basketball, baseball, and tennis equipment
·         Aromatherapy
·          Adoption
·         Outdoor adventure
·         Construction management
·         Paternity testing

OK, enough about business. The LifeTips staff likes to play as hard as we work. Here is a photo of me, Mandy, and Heather at last night’s Team Building at Tia’s.