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Thursday Writer's Call

by carolyn mckibbin
7/2/2008 8:34:00 AM

Join your favorite LifeTips editors on tomorrow’s writer’s call at 5 p.m. Eastern Time.    

Mandy and I plan on discussing changes within the LifeTips job structure and our new exclusive program for long-term writing assignments. Remember be prepared to jump in with questions when we open the call to take feedback from the audience.
 

You know the drill: Dial our conference line at 218-862-1115, extension 87631#. Talk to you tomorrow!

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Job Pitch Board Friday, June 20, 2008

by carolyn mckibbin
6/20/2008 7:40:00 AM

We have some really exciting projects coming up. I know I say this every Friday, but I really mean it! Check your job board and apply to the following projects on these topics:

·         Personalized gifts

·         Circuit breakers

·         Tanning

·         Fashion bags

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Abracadabra … Word Vision!

by carolyn mckibbin
6/20/2008 7:28:00 AM

This week our SEO team has finally been able to implement Word Vision, our super-human proprietary search engine optimization tool. Byron likes to describe it as “super-human” because, with a little bit of guidance from our SEO wizards Michelle and Joyel, Word Vision does the leg work of finding SEO trends, hot topics, and popular keywords. Our ladies simply upload keywords and content into the user interface and let Word Vision work its magic. Over the span of one to two weeks, we check back with reports on listing migration patterns, PPC price, and search volume. This data helps Michelle and Joyel write the most effective title tags and meta descriptions, as well as guide the content the editorial team and our writers subsequently create to leverage these results even further.

It’s the next generation of SEO—finally we are able to measure the impact of our Tip & Advice Centers and Sponsorships that our beloved writers put so much love and elbow grease into making. It’s ROI for our clients and a pat on the back for a job well done by our writers.

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Job Pitch Board Friday, June 13, 2008

by carolyn mckibbin
6/13/2008 7:52:00 AM

This week’s Job Pitch Board is meatier than usual. Our sales team just got back from a whopping SEO trade show, and with them they bring prospects galore. The editorial team is excited to get started on these projects, as the subject matter really is exciting. Who doesn’t love books and jewelry? Mona will be downward-dogging for yoga, and the wholesale purchasing project just screams “Mandy!” And while I’m a vegetarian and love all animals, I will have to pass the deer hunting project off to another colleague, but baseball will certainly broaden my horizons! 

So here they are, new projects for our writers to watch out for:

·         Books

·         Jewelry

·         Hunting (deer)

·         Interior Decorating (Asian and Danish styles)

·         Baseball

·         Wholesale purchasing

·         Teaching Degree, Business Degree sponsorship

·         Yoga Sponsorship Renewal

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Friday Job Pitch Board June 6, 2008

by carolyn mckibbin
6/6/2008 8:06:00 AM

Calling all writers! Check out these hot topics coming to a job board near you:

·         Credit card processing

·         Nursing degrees

·         Teaching degrees

·         Business (you guessed it!) degrees

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Writers’ Call Recap

by carolyn mckibbin
6/6/2008 7:34:00 AM

In yesterday’s writers’ call Mona and I discussed what makes a great tip (more COWBELL, baby!) and our policy on tip payment. We also talked about the different tone and style each individual project may require. These range from journalistic/informative to conversational (which does not mean slang or Snoop Dogg lingo), as well as witty to authoritative. It also helps if you have skills in writing marketing copy that can promote products or services. In the next few weeks Mona and I will be posting examples of each style; the tips we will feature have all earned $10 payments.

One issue that a writer brought up during the discussion had to do with the LifeTips website. Many writers have expressed their concern that another writer’s photo appears alongside the content they wrote. Alternately, some writers are baffled that their own photo will pop up next to tips they have never seen before. While the caption below the writer does not claim that he or she is responsible for the tips, we agree this is misleading. Our chief of technology is working to correct this technical error, and our goal is to have all bumps massaged out in the coming weeks. I’ll keep you posted!  

Thanks to those of you who joined the call! We love the opportunity to stay connected to our community of writers.

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Friday Job Pitch Board 5/30

by carolyn mckibbin
5/30/2008 7:59:00 AM

The month of June means warm weather in Boston as well as plenty of new writing assignments to keep our gurus busy! In the coming days, check out your job board and apply to these compelling topics:

·         Sunglasses

·         Christmas

·         Basketball

·         Online shopping

·         Hypnosis

·         Travel nursing

Don’t forget to join our writers’ conference call on Thursday, June 5 at 5:00 p.m. EDST. Mona and I will be discussing LifeTips editorial standards including the recipe for a great tip, payment, and how to break bad writing habits. Dial our conference line at 218-862-1115 and punch in 87631# when prompted.

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The Melting Pot that Is Our Job Board

by carolyn mckibbin
5/23/2008 5:25:00 AM

Finding a responsible, experienced, kid-friendly babysitter. Buying an engagement ring for your fiancée. Protecting your income with disability insurance. Safeguarding your house with a high-tech security system.

What do all these topics have in common? Very little, you may think. Touché mon amie.  Log onto your LifeTips admin right now and apply for one of these dynamic topics, all available to the most qualified writers. We need experienced gurus who are well-versed and can write articulate tips that will enlighten Web readers and get them addicted to what you have to say.  

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Happy Birthday, Byron!

by carolyn mckibbin
5/23/2008 4:44:00 AM

We had a choco-rific birthday celebration for our president Byron White this week. Not only did the team gorge ourselves on German chocolate cake from North End super-bakery Mike’s Pastries, we got a trip down LifeTips memory lane with stories about the good-ol’-days of Byron as a fledgling entrepreneur. Our company has come a long way from Byron working by himself in a basement charging $25 a pop for services! Needless to say, it was an uplifting sugar-high of a Wednesday afternoon.

Happy birthday, Byron! Cheers to more years of growing LifeTips, serving our clients, and making happy memories!

 

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Friday Job Pitch Board 5/16

by carolyn mckibbin
5/16/2008 7:31:00 AM

It’s Friday, and that means the weekend is here! Before you rush off for that sunny weekend getaway, writers, here are a few upcoming projects to look out for:

·         Pet nutrition

·         Household cleaning

·         Traveling and health in retirement

See something you like? Check your job board regularly and when you see the job listed, apply right away!

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